Graphic Design

Soul Grove

Service
Visual Identity, Branding
Client
Soul Grove
Date
November 2024

CALM CULTIVATED

In the middle of the noise,
we chose to grow something quiet. 
A place to slow down, dig deep,
and feel connected to earth and each other. 
Among concrete and hurry,
we found calm in the simple act of planting something real.

In the middle of the noise, we chose to grow something quiet.

A place to slow down, dig deep, and feel connected to earth and each other. Among concrete and hurry,

we found calm in the simple act

of planting something real.

GROWING QUIETLY

A visual identity grown from calm, connection, and care. Bringing green spaces into the heart of the city, offering a gentle pause from the rush of daily life. Built around community, well-being, and sustainability, the design reflects the quiet power of planting something real.

© 2025 COULD BE JOE’S
© 2025 COULD BE JOE’S